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Synchronize your ad with your landing page

Synchronize your ad with Google uses Facebook advertising and is offering you a €75 coupon to start using Google Adwords…

If you already have a free offer on your website, consider promoting it through Facebook advertising.

When creating an ad, always remember to use the same colors and similar language across your landing page.

For example, if your ad title is “18 Paleo Recipes for Busy People.” Don’t send them to a blog post, but rather to a page with the headline “18 Paleo Recipes for Busy People” in large letters.

If you don’t, you risk losing Synchronize your ad with some users

This is what Synapse Agency did .

I saw this ad in my news feed.

The visual immediately caught my eye and telegram data the offer seemed interesting to me.

So, I clicked out of curiosity.

I arrived on this landing page .

You see the headline in large print: “junior community manager.” The same as in our advertisement.

And then there are the colors. The same green and blue are used.

By “synchronizing” your landing page and your ad, your ad conversion rates should increase.

Establish a dialogue

Nobody likes publicity.

Fortunately, Facebook ads integrate well into the platform, so they look just like regular posts except that paid posts say “Sponsored” at the top.

So how do you “disguise” your ad as a normal post?

It’s simple: write as if you were talking to a friend

Speak the same language as them. How does your ideal client express himself?

Use emojis to give your ad a friendlier tone. Ask questions.

Have a conversational tone by using “you” and “I.”

This is what Melyssa Griffin , an American blogger, does.

Look:

– ” Hey you !”

– ” Would you like to have more readers how to create a location-based popup on your blog…?”

– ” I’ve taught thousands of entrepreneurs like you how to grow their audience and email list…”

You get the idea.

The idea is to create a conversation to appear like a friend.

This advice doesn’t apply to everyone, of course, but it’s sure to help if you’re a blogger, coach, or consultant.

Use social proof

You are probably familiar with social proof, one of the 6 principles of persuasion .

Social proof tells us that we are influenced by the behavior of others.

It’s a kind of shortcut we use when we have little information available to make a decision and we need to act quickly.

We then base our decision on the behavior of others.

Robert Cialdini explains in his book that “when a large clean email number of people do something, it is the right thing to do.”

When a lot of people do something, it means it’s the right thing to do.

 

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