How to use LinkedIn private messaging to develop foreign trade customers (template included!)

The approach to developing your messaging on LinkedIn depends on your strategy, budget, and goals.

How to Send a Proactive Message on LinkedIn: A Detailed Guide

In this chapter, we’ll focus on private messaging each stage of cold messaging lead generation on LinkedIn.

Successful development information sending list:

1. 1. 1. Complete your account
      2. Develop a LinkedIn Direct Message Strategy
      3. Create an ideal customer profile
      4. Use LinkedIn filters to find relevant people
      5. Create a database of potential customers
      6. Research every potential customer
      7. Write a personalized LinkedIn development message
      8. follow up
      9. Measure and analyze your LinkedIn marketing

1. Complete private messaging your account

If you want your connection request to be accepted, take a look at your LinkedIn page. Does it look professional? Does it align with your product or company? private messaging After all, it’s your first impression in the social space.

→ Improve your LinkedIn profile with the help of our comprehensive guide .

2. Develop a LinkedIn direct messaging strategy

If you’re wondering how to write prospecting there are many types of graphic design messages on LinkedIn, we recommend that you prepare some templates and personalize them for each prospect.

You can find our suggestions below.

3. Create an ideal private messaging customer profile 

ICP represents your ideal customer, the importance of updating your whose needs and characteristics are a perfect match for your product .

Developing an ICP helps you focus on those who are more likely to stay long-term.

How to find your target customers using ideal customer profiles July 17, 2023

4. Use LinkedIn filters to find relevant people

Think back to a time when you found the right customers private messaging who could help you grow your product. Just like using a map to find the best route to your destination, fax marketing LinkedIn’s filters allow you to find the perfect prospects among millions of profiles.

Source: Riabro

Tips for effective search on LinkedIn:

1. 1. • Set goals

Do you want to expand your professional network? Or do you want to attract more potential customers for your new product? Be clear about your goals.

1. 1. • Use precise keywords

Think about job roles, skills, or experience. Anything that’s relevant to your target audience.

1. 1. • Combination Filters

For example, you can narrow your search by searching for “marketing professionals” in California.

1. 1. • Using Boolean Operators

LinkedIn allows you to combine search terms with AND, OR, NOT, etc. to make your results more precise. For example, “marketing specialist AND California”.

5. Create a database of potential customers

You wouldn’t organize an event without a guest list, right? The same goes for organizing an effective promotion.

Your marketing or sales team can start by private messaging gathering all of your potential contacts into a spreadsheet. Include columns like their name, company, job title, geographic location, and common connections or interests. This will help you personalize each prospecting message.

But if, like us, you think spreadsheets are a bit outdated, you can modernize your approach with the help of the Sales CRM ecosystem built by Snov.io.

6. Research every potential customer

This rule is unbreakable: the more you know about private messaging  your potential customers, the more compelling the development message you can send them.

Check out their LinkedIn profile to learn more about their company, products, current position, and skills. What have they posted recently? Did they share an insightful article, comment on industry news, or celebrate a new job, promotion, or other career milestone? Each piece of information will give you a deeper understanding of who they are and what they care about.

Then, browse the company’s profile page on LinkedIn and check out the website. Mentioning any details about their field, work, or experience in your development message will increase your chances of getting a response.

7. Write a personalized LinkedIn prospecting message

Continuing from the previous point, we want to emphasize the importance of personalization. To build mutual connections on LinkedIn, the key rule to sending outreach messages on LinkedIn like a professional is personalization .

Remember the last time someone sent you a message tailored just for you? This kind of personalization often gets your attention. Use what you’ve learned from prospect research to craft an engaging LinkedIn prospecting message.

8. Follow up 

Don’t get discouraged if you don’t hear back right away — it’s an important part of LinkedIn lead generation. Gentle follow-ups can remind your prospects of the initial lead generation message you sent. Here are some practical tips on how to do this in the best way possible:

1. 1. Wait about a week after you initially send your development message. This period of time is to give the recipient time to digest and respond.
   2. If they don’t respond, send a first follow-up message and wait another week.
   3. If you don’t get a response the first time you follow up, try one or two more times, leaving a week between each message.
   4. Make sure your follow-up message has additional value.